Being mindful of an Immersive Life.

Rather than seeing us losing our reality to virtual worlds, we are given the mindfulness of a guru or yogi to see clearly that all forms of reality are just a form of story.

The Media; feeding your inner wolf

If you are wondering how Brexit happened, how Trump is happening, or any of the other bewilderingly hateful, rampantly ignorant ideologies that are swarming through the hearts and minds of whole nations on the planet. Well, we need to ask which wolf we’ve been feeding.

Marketing & Spin – Mind the Gap

We in the media are so used to “selling” our brands – be they ideas, people, products or news – that we are poisoning the very font we want our audience to drink from.

It’s Just Media.

Fear motivates only the worst kind of action or inaction, and it is a collective horror pedalled by every media outlet both liberal and conservative. So we need to ask only one question. What can I do?

Avatars and our exploration of Evil.

When human beings struggle to hold opposing beliefs, there are often some impressive leaps of logic required to turn obvious harm into an act of good. But, people do it everyday. In fact, some of those people might be you and me. Immersive Media and digital avatars might hold some clues for ways to interrogate our belief systems.

Understanding our escape into “Reality”

Gaming and entertainment TV are two media juggernauts that are traditionally seen as forms of escapism – ways we get to “take a break” from the real world.  So with the demand for “authenticity” in all its gritty glory, the question seems to be – why are audiences using what has traditionally been the greatest means…

A letter to remember

The video uses real suicide letters and the haunting music of the song “The Patient” to focus on the interior life of people who are prepared to commit suicide. The video has been adopted by the Samaritans to try and help raise money for those who are in danger of taking their lives.

SIDE FX. Some guidelines to a career in TV production.

So you are going into, or are already in, the business of making TV.  Basically, in drug terms, you just swallowed the whole bottle.  This then, is the neatly folded, small-print ribbon of paper that dropped out when you opened your TV medication.  This is what you didn’t read, you just let it twirl to…

the dwarf part

OMG! I’m like 4ft 5! Why didn’t anyone say anything? I’m so embarrassed. If you put me in a jar I’d look like an olive

but I didn’t order that.

I’ve noticed that gamblers always tell you what they won, and those on a diet always tell you what they’ve lost. So, just for the record, it looks like I’ll be finishing this rat-race poorer and heavier than when I started. Then again, the problem with the rat race is even when its over, you’re…